How to Stand Out in Print and Graphics
If you’re looking for a new position in the commercial printing, packaging, or graphic communications industries, you’ve probably noticed: It’s not as easy as it was a few years ago. Today’s hiring climate is an employer’s market. They’re getting more applications and taking time to choose the right fit for permanent, flexible, and even temporary workers.
That doesn’t mean there’s no opportunity—far from it! What it does mean is that you need to approach your job search with strategy and professionalism.
Why It’s an Employer’s Market Right Now
Economic uncertainty and workforce realignment have led to a larger pool of job seekers in many industries, including print and packaging. According to recent hiring analyses from Forbes and SHRM, companies are currently more selective, focusing on specific skills and experience over general work history or higher education.
In short: there are jobs out there—but employers are more particular than ever.
What This Means for You as a Job Seeker
PrintWorkers gives you a personalized recruiter or agent to help present you to clients so you do not have to. This means you focus on work more of the time.
You’ll need to put your best foot forward. This means more than just clicking “apply.” You need a clean, current resume, a professional online presence, and a clear understanding of what employers are looking for in your field.
Job seekers who rely on outdated resumes or pandemic-era expectations—such as fully remote work, high starting wages, or quick job offers—may find themselves passed over for more prepared candidates.
For a successful job search, spend your time creating quality applications with relevant keywords, skills, and results. Instead of sending out numerous generic resumes, focus on tailoring a smaller number of well-researched applications. Each application should reflect a deep understanding of the specific role and the company, ultimately leading to better outcomes.
How to Stand Out in a Competitive Market
- Polish your resume: Make sure it’s current and tailored to each job.
- Know your strengths: Emphasize the skills in highest demand—whether that’s digital printing, bindery, packaging automation, or prepress.
- Be realistic and flexible: Know the going rates for your position in your region, and be open to new environments or shift types.
- Network strategically: Meet influential people across your industry, and don’t forget to seek internal connections and referrals.
- Work with a recruiter: PrintWorkers specializes in print and graphic communications. We know what employers want and how to help you get in front of the right ones.
Invest in Yourself: Consider a Job Coach or Career Mentor
When you use PrintWorkers to find your next position in the print and graphic arts sector, you inherit job coaches and mentors that help you put your best foot forward. We can’t always see our own strengths and challenges, but an objective expert in the marketplace can shine the light on the skills and characteristics that match the job you want.
Tips for Job Seekers in 2025:
- Update your resume and LinkedIn.
- Be honest about your availability and what you’re looking for.
- Showcase your technical skills—and any certifications or safety training.
- Stay open to short-term or flexible positions. These are perfect for getting to know employers or a whole new industry.
It might be an employer’s market, but that doesn’t mean you can’t find meaningful work that matches your skills and goals. PrintWorkers is here to help you get there—whether re-entering the workforce or leveling up your print and graphics career.